How to Pitch Innovation to Your CEO

Description

​Event Description

​Driving innovation and managing change is the “New Normal” in modern business. CEOs no longer just expect good execution of strategy. They also expect next-generation leaders to take initiative, identify potential innovations, and show how investing in these areas will transform the company into a more competitive and sustainable player. In their workshop, Linda and Markus will share how to successfully pitch innovative ideas to your executive team - because having a great idea isn’t enough, you need to make it convincing! Whether the change initiative is about technology, customer experience, knowledge experience, or transformation projects: successful pitches are based on the same principles and building blocks utilized by top changemakers in enterprises, startups, and politics alike. This universal framework for “How to Pitch Innovation to Your CEO” can be acquired in this workshop. As a tried-and-tested approach it has empowered numerous changemakers to navigate and master communication challenges. Through real-life examples, participants will gain insights into business storytelling, craft innovation pitches and learn the strategies that win over decision-makers and drive innovation within a company.